Audi and the German Embassy sponsors PHNOM PENH CAPITAL CITY book

The first book highlighting Cambodia’s move towards a new urban mobility.

In 2014, French-based CFAO Group brought Audi to Cambodia the latest world-class Audi architecture, the Audi terminal in Phnom Penh. Progressive looking buildings have appeared since. Audi proudly pioneered and contributed to the changing landscape of Phnom Penh Capital city. For Audi, urban development contributes to make life enjoyable in the city. Today together with the German Embassy, Audi Cambodia supports PHNOM PENH CAPITAL CITY publication launch in the Kingdom.

"Dr Michael Waibel’s approach from design to publishing of the first PHNOM PENH CAPITAL CITY book demonstrates his professional sense of urbanism nicely blending with a true vision and strong empathy with real newly emerging urban Cambodia" declares Laurent Genet - Chairman of Audi Cambodia official importer.

To re-imagine the city for sustainable, accessible, equitable and enjoyable ways to move from one place to another is to re-imagine urban mobility. Phnom Penh, the biggest urban agglomeration and capital city of Cambodia is ereinforcing as the Kingdom’s economic hub. The vibrant metropolis is rapidly changing against the backdrop of globalization, but has preserved an almost rural character in many of its small alleys. For many people, the capital city is a place of hope for a better future. Can these dreams be fulfilled if the number of inhabitants continues to rise and climate change is flooding the city ?

"Clearly, Phnom Penh is at the forefront to address the challenges of sustainable urban development in Cambodia" declares Dr Michael Waibel.

The large-sized in artbook format publication is based on academic work and contains a large number of photos showing totally new perspective including from drones. Audi Cambodia and the German Embassy sponsor this initiative to research for sustainable megacities of tomorrow.

To develop the city for sustainable, accessible, equitable, and enjoyable ways to move from one place to another is to re-imagine urban mobility. For Audi customers to keep moving and developing their city, Audi Phnom Penh offers right in central Phnom Penh BKK dependable showroom, service, spare parts, factory trained professionals with real-time access to AUDI AG systems. For full peace of mind in traffic, Audi cars officiallly imported in Cambodia benefit from two years warranty with no limit on mileage.

"For Audi, across the globe, cities are growing extremely rapidly and the publication of PHNOM PENH CAPITAL CITY is a clear testimony of this trends unfolding in Cambodia" confirms Antoine Jeanson Audi Cambodia Operations Director.

Since 2010 the Audi Urban Future Initiative is a worldwide forum for emerging ideas about the critical role of mobility in the twenty-first-century metropolis, a rapidly changing landscape of complex challenges and new opportunities. AUDI AG created the Audi Urban Future Award to promote a dialog with experts and researchers in the fields of urban planning, architecture and urbanism about the future of mobility in cities. Urban planners, mobility specialists, data researchers and designers develop specific solutions in cooperation with Audi experts for conveying people quickly and conveniently from A to B and making the best possible use of space in cities. The Initiative regards itself as an incubator for new ideas that enrich the discourse about networked mobility and improve the quality of life in our cities.

The Audi Urban Future Award is held every two years. The competition began in 2010 with visionary proposals for urban mobility. Under the motto "the next leap in mobility," four interdisciplinary teams from Berlin, Boston, Mexico City and Seoul competed for the third Audi Urban Future Award 2014 with their innovative ideas on tomorrow’s mobility. Mexico City won the 100,000 euros the world’s highest-value prize for innovative mobility solutions.
More information can be found on http://audi-urban-future-initiative.com/blog